B2B vs. B2C Advertising
Following the last post on B to B advertising, we wanted to even out the ranks and bring you even more valuable information about the business world. This post will focus on and compare the two main audiences that businesses target: other businesses and consumers. B to B advertising and B to C advertising are [...]
B to B Advertising Techniques
In today’s ever-connected world, businesses are facing off against global competition, competitive pricing and top-notch expertise in order to find their way to the top. With new techniques and articles being published daily about the hot new trends in the business world, it is hard to keep up and even more difficult to make a [...]
You need incentives!
It’s pretty evident to any good manager that motivated employees are productive and efficient, but sometimes it can be tough to keep motivation at the level you desire. Contests Is your sales team dragging a little today? Interns looking like their night out didn’t end until a few hours ago? A small bonus for the [...]
What Does the Way You Communicate Say About You?
With more communication methods available than ever before, how you communicate with your employees has become extremely important. We took a look at a few common areas where you can improve your communication skills in the workplace. Keep the abbreviations to a minimum Think about it. R u really appearing professional wen u type like [...]
Why Sports Can Bring Your Office Together
It’s late in the game and your team is trailing by a touchdown. Your quarterback drops back, avoids the rush, and throws a gorgeous pass deep down the left sideline to your wide open…regional sales rep? Touchdown! Growing up, sports taught many of us lessons about leadership, teamwork, and other essential life skills. These skills [...]
Keys to Leadership
As a professional in a management role, there are a lot of things you need to balance – employee relations, an efficient and productive team, rules and regulations, short and long term goals, and more. One of the most important assets, however, is your ability to lead your team members, and essentially your company, to [...]
Why Managing is like Parenting
There are many theories and ideas about how to be a good manager. You don’t want to be like your manager that no one can stand. You can’t be too tough, can’t be too lenient. The job seemed simple enough when you agreed to the authority and the pay increase. However, anyone who has managed [...]
Simplify Your Company
The more you can simplify your tasks, your staff’s tasks, and your budget, the easier your job is going to be. A confusing and complicated workplace is often times not a successful one. Invest in cost-effective technology and organizational skills, and everything else should fall into place. Why should you make your job any harder [...]
R-E-S-P-E-C-T
Every manager has a similar goal in mind; you want to be respected by your employees. This is not an easy task, because at the same time that you want to be viewed as an authority figure, you also do not want your employees to be afraid of you, or view you as a tyrant. [...]